Jumpstart your tech career with Macropay! We are looking for a Marketing Specialist to join our Head Office in Cluj-Napoca.
(Hybrid and remote work set-up can be discussed)
RESPONSIBILITIES:
- Heavy Focus on Community Management – Particularly Twitch & Discord
- Develop, implement, and track marketing programs such as email, social media, and digital campaigns
- Responsible for media buying and the negotiation of the price for all the ad & content placements
- Ensure all media inventory (times, days, lengths, and sizes of placements) is purchased within the stipulated budget.
- Ensure that ROI is met based on the campaigns launched and the marketing budget spent
- Create, maintain, and distribute monthly marketing reports showing achievement of critical metrics regarding lead generation, content creation, website traffic, and other KPIs
- Proofread & edit all marketing content, with a keen focus on social media content. Disseminate accurate and factual content through social media posts, website articles, guest posts, etc.
- Brainstorm with team members & come up with new ways to promote the company’s image
- Gather and analyse information on customer needs and preferences with the goal of identifying potential markets for sales.
- Search external partners for various projects, negotiate and execute the entire collaboration (deadlines, fees, deliverables, etc.)
- Forecast and track trends in marketing and sales, monitor industry developments and help the company adapt to these trends.
REQUIREMENTS:
- Excellent English language skills, both verbal and written
- German Language Skills – Professional proficiency is highly desirable
- We prefer candidates with at least 1 year experience in online marketing
- Proficiency with Google Analytics and web analysis tools
- Working knowledge of market research, surveys, and data analytics
- Experience in successfully running ad campaigns
- Strong understanding of Microsoft Office programs
- Proven experience in conversation / moderation online / community management, especially for social media – Facebook, Twitter, LinkedIn
- Strong writing & copywriting skills (any experience blogging or writing articles is a big plus)
PREFERRED QUALIFICATIONS:
- Bachelor’s Degree in Marketing, Advertising or related discipline
- Ability to communicate in German
- Ability to handle and grow online communities
- Experience managing promotional budgets
- Proficiency in Canva & Adobe software
- You enjoy autonomy & accountability at work
- You are aiming for exponential growth
- You want to join a driven team of global professionals
Apply If:
- You enjoy autonomy & accountability at work
- You are aiming for exponential growth
- You want to join a driven team of global professionals